Updated monthly · rents for August 2026 · West Midlands

Rental Yields in East Staffordshire

The average private rent in East Staffordshire was £858 a month in August 2026, and the average property price was £227,135 in July 2026. That gives a gross rental yield of 4.5%, which ranks 150th of 316 local authorities in England and Wales and 15th of 30 in the West Midlands.

Take off a letting agent, repairs and one empty month a year and the net yield is about 3.4%, before mortgage costs and tax. In the year to August 2026 the average rent rose 6.6%, and in the year to July 2026 the average price rose 4.3%. Rents have moved ahead of prices, which pushes gross yields up.

Official data: ONS average rents (August 2026) and HM Land Registry average prices (July 2026), for the whole local authority. All yields are before tax.

Gross yield

4.5%

#150 of 316 in England & Wales

Net yield

3.4%

After letting, repairs and voids

Average rent

£858

+6.6% in 12 months

Average price

£227,135

+4.3% in 12 months

What a typical East Staffordshire rental makes after costs

Gross yield ignores costs. Here is a property at East Staffordshire's average price and rent, run through the RealYield calculator with the same assumptions Deal Check uses. Costs take the yield from 4.5% to 3.4%, a gap of 1.1 percentage points. Rent covers these costs and the mortgage interest up to a rate of about 4.6%.

Annual figures for a property at the average price and rent in East Staffordshire
A year at £227,135 and £858 pcm£ a year
Rent for 12 months£10,296
Less one empty month-£858
Less letting agent (12% of rent collected)-£1,133
Less repairs (5% of rent collected)-£472
Net income before mortgage (net yield 3.4%)£7,834
Less mortgage interest (£170,351 at 4.5%, interest only)-£7,666
Cashflow before tax£168
Less income tax (higher-rate taxpayer, owned personally, Section 24)-£1,600
Cashflow after tax-£1,433

That works out at £14 a month before tax and a loss of £119 a month after tax, on a £56,784 deposit (25%) before stamp duty and buying costs.

Source: RealYield calculator engine on the ONS average rent (August 2026) and HM Land Registry average price (July 2026). Assumptions: 25% deposit, 4.5% interest-only mortgage, 12% letting agent, 5% of rent on repairs, one empty month a year, no service charge or ground rent. Tax is illustrative: the property profit taxed at the higher rate with the 20% mortgage interest credit, ignoring your other income and allowances. An average, not a valuation of any property.

How East Staffordshire compares with the West Midlands

East Staffordshire's gross yield ranks 150th of 316 local authorities in England and Wales and 15th of 30 in the West Midlands. In the West Midlands, gross yields run from 3.2% in Malvern Hills to 5.8% in Stoke-on-Trent.

East Staffordshire against regional and national medians
MeasureEast StaffordshireWest Midlands medianEngland and Wales median
Gross yield4.5%4.5%4.4%
Net yield (after letting, repairs, voids)3.4%3.4%3.4%
Average rent (pcm)£858£946£1,022
Average price£227,135£241,158£288,085
Rent change, 12 months+6.6%+5.4%+3.9%
Price change, 12 months+4.3%+2.4%+1.9%

Medians of the local authority averages (30 in the West Midlands, 316 in England and Wales), not weighted by population. Rents: ONS Price Index of Private Rents, August 2026. Prices and price change: HM Land Registry UK House Price Index, July 2026. Net yields use the same assumptions as the typical property above and the Net Yield Index. All before tax.

Average rent in East Staffordshire by bedrooms

Property sizeAverage rent (pcm, August 2026)
1 bedroom£614
2 bedrooms£775
3 bedrooms£943
4+ bedrooms£1,403

Source: ONS Price Index of Private Rents, August 2026. A 2-bedroom rent against the average flat price gives a flat yield of 8.9%, gross.

Average house price in East Staffordshire by property type

Property typeAverage price (July 2026)
Detached£353,928
Semi-detached£227,312
Terraced£176,873
Flat / maisonette£104,269

Areas to compare with East Staffordshire

Local authorities in the West Midlands with the closest gross yields to East Staffordshire.

East Staffordshire rental yield questions

What is the average rental yield in East Staffordshire?

The average gross rental yield in East Staffordshire is 4.5%, from an average rent of £858 a month (ONS, August 2026) and an average price of £227,135 (HM Land Registry, July 2026). It ranks 150th of 316 local authorities in England and Wales and 15th of 30 in the West Midlands. After a 12% letting agent fee, 5% of rent on repairs and one empty month a year, the net yield is about 3.4%. Both figures are before mortgage costs and tax.

What is the average rent in East Staffordshire?

The average private rent in East Staffordshire was £858 per calendar month in August 2026, according to the ONS Price Index of Private Rents. A 2-bedroom home averaged £775 a month. Over the previous 12 months the average rent rose 6.6%, against a median change of +3.9% across England and Wales.

What is the average house price in East Staffordshire?

The average property price in East Staffordshire was £227,135 in July 2026, according to the HM Land Registry UK House Price Index. The average flat or maisonette cost £104,269. Over the previous 12 months the average price rose 4.3%.

How do rental yields in East Staffordshire compare with the rest of the West Midlands?

East Staffordshire's gross yield of 4.5% is in line with the median of 4.5% for the 30 local authorities in the West Midlands, and 0.1 points above the England and Wales median of 4.4%. Across the region, gross yields run from 3.2% in Malvern Hills to 5.8% in Stoke-on-Trent. These are gross yields, before costs and tax.

Why is the net yield in East Staffordshire lower than the gross yield?

Gross yield counts every month's rent and no costs. On a property at East Staffordshire's average price and rent, one empty month a year costs £858 in lost rent, letting agent fees at 12% cost £1,133 and repairs at 5% of rent cost £472. That takes the yield from 4.5% to about 3.4%, a gap of 1.1 percentage points. Both yields are before mortgage costs and tax, which reduce the return further, as would any service charge or ground rent.

Is East Staffordshire good for buy-to-let?

RealYield does not rate areas as good or bad investments, because the answer depends on the property, the price paid and your own circumstances. On the published averages, East Staffordshire's gross yield ranks 150th of 316 local authorities in England and Wales and 15th of 30 in the West Midlands. With a 25% deposit and a 4.5% interest-only mortgage, a property at the average price and rent would make about £14 a month before tax after letting, repair and void costs. Rent stops covering those costs and the interest at a mortgage rate of about 4.6%. Individual properties vary widely, so test a specific deal before relying on an area average.

Rents: ONS Price Index of Private Rents, August 2026. Prices: contains HM Land Registry data © Crown copyright and database right 2026, July 2026. Both used under the Open Government Licence v3.0. Averages describe the whole local authority and individual properties vary widely. Net yields and cashflow are RealYield calculations on those averages with the assumptions stated above.

This page is for informational purposes only and does not constitute financial or investment advice. Yields shown are before tax. Always verify current figures and seek independent professional advice before making investment decisions.