Updated monthly · rents for August 2026 · West Midlands

Rental Yields in Rugby

The average private rent in Rugby was £1,049 a month in August 2026, and the average property price was £272,696 in July 2026. That gives a gross rental yield of 4.6%, which ranks 135th of 316 local authorities in England and Wales and 13th of 30 in the West Midlands.

Take off a letting agent, repairs and one empty month a year and the net yield is about 3.5%, before mortgage costs and tax. In the year to August 2026 the average rent rose 5.4%, and in the year to July 2026 the average price fell 3.5%. Rents have moved ahead of prices, which pushes gross yields up.

Official data: ONS average rents (August 2026) and HM Land Registry average prices (July 2026), for the whole local authority. All yields are before tax.

Gross yield

4.6%

#135 of 316 in England & Wales

Net yield

3.5%

After letting, repairs and voids

Average rent

£1,049

+5.4% in 12 months

Average price

£272,696

-3.5% in 12 months

What a typical Rugby rental makes after costs

Gross yield ignores costs. Here is a property at Rugby's average price and rent, run through the RealYield calculator with the same assumptions Deal Check uses. Costs take the yield from 4.6% to 3.5%, a gap of 1.1 percentage points. Rent covers these costs and the mortgage interest up to a rate of about 4.7%.

Annual figures for a property at the average price and rent in Rugby
A year at £272,696 and £1,049 pcm£ a year
Rent for 12 months£12,588
Less one empty month-£1,049
Less letting agent (12% of rent collected)-£1,385
Less repairs (5% of rent collected)-£577
Net income before mortgage (net yield 3.5%)£9,577
Less mortgage interest (£204,522 at 4.5%, interest only)-£9,203
Cashflow before tax£374
Less income tax (higher-rate taxpayer, owned personally, Section 24)-£1,990
Cashflow after tax-£1,616

That works out at £31 a month before tax and a loss of £135 a month after tax, on a £68,174 deposit (25%) before stamp duty and buying costs.

Source: RealYield calculator engine on the ONS average rent (August 2026) and HM Land Registry average price (July 2026). Assumptions: 25% deposit, 4.5% interest-only mortgage, 12% letting agent, 5% of rent on repairs, one empty month a year, no service charge or ground rent. Tax is illustrative: the property profit taxed at the higher rate with the 20% mortgage interest credit, ignoring your other income and allowances. An average, not a valuation of any property.

How Rugby compares with the West Midlands

Rugby's gross yield ranks 135th of 316 local authorities in England and Wales and 13th of 30 in the West Midlands. In the West Midlands, gross yields run from 3.2% in Malvern Hills to 5.8% in Stoke-on-Trent.

Rugby against regional and national medians
MeasureRugbyWest Midlands medianEngland and Wales median
Gross yield4.6%4.5%4.4%
Net yield (after letting, repairs, voids)3.5%3.4%3.4%
Average rent (pcm)£1,049£946£1,022
Average price£272,696£241,158£288,085
Rent change, 12 months+5.4%+5.4%+3.9%
Price change, 12 months-3.5%+2.4%+1.9%

Medians of the local authority averages (30 in the West Midlands, 316 in England and Wales), not weighted by population. Rents: ONS Price Index of Private Rents, August 2026. Prices and price change: HM Land Registry UK House Price Index, July 2026. Net yields use the same assumptions as the typical property above and the Net Yield Index. All before tax.

Average rent in Rugby by bedrooms

Property sizeAverage rent (pcm, August 2026)
1 bedroom£755
2 bedrooms£933
3 bedrooms£1,123
4+ bedrooms£1,656

Source: ONS Price Index of Private Rents, August 2026. A 2-bedroom rent against the average flat price gives a flat yield of 8.9%, gross.

Average house price in Rugby by property type

Property typeAverage price (July 2026)
Detached£447,358
Semi-detached£274,072
Terraced£214,547
Flat / maisonette£126,018

Areas to compare with Rugby

Local authorities in the West Midlands with the closest gross yields to Rugby.

Rugby rental yield questions

What is the average rental yield in Rugby?

The average gross rental yield in Rugby is 4.6%, from an average rent of £1,049 a month (ONS, August 2026) and an average price of £272,696 (HM Land Registry, July 2026). It ranks 135th of 316 local authorities in England and Wales and 13th of 30 in the West Midlands. After a 12% letting agent fee, 5% of rent on repairs and one empty month a year, the net yield is about 3.5%. Both figures are before mortgage costs and tax.

What is the average rent in Rugby?

The average private rent in Rugby was £1,049 per calendar month in August 2026, according to the ONS Price Index of Private Rents. A 2-bedroom home averaged £933 a month. Over the previous 12 months the average rent rose 5.4%, against a median change of +3.9% across England and Wales.

What is the average house price in Rugby?

The average property price in Rugby was £272,696 in July 2026, according to the HM Land Registry UK House Price Index. The average flat or maisonette cost £126,018. Over the previous 12 months the average price fell 3.5%.

How do rental yields in Rugby compare with the rest of the West Midlands?

Rugby's gross yield of 4.6% is 0.1 points above the median of 4.5% for the 30 local authorities in the West Midlands, and 0.2 points above the England and Wales median of 4.4%. Across the region, gross yields run from 3.2% in Malvern Hills to 5.8% in Stoke-on-Trent. These are gross yields, before costs and tax.

Why is the net yield in Rugby lower than the gross yield?

Gross yield counts every month's rent and no costs. On a property at Rugby's average price and rent, one empty month a year costs £1,049 in lost rent, letting agent fees at 12% cost £1,385 and repairs at 5% of rent cost £577. That takes the yield from 4.6% to about 3.5%, a gap of 1.1 percentage points. Both yields are before mortgage costs and tax, which reduce the return further, as would any service charge or ground rent.

Is Rugby good for buy-to-let?

RealYield does not rate areas as good or bad investments, because the answer depends on the property, the price paid and your own circumstances. On the published averages, Rugby's gross yield ranks 135th of 316 local authorities in England and Wales and 13th of 30 in the West Midlands. With a 25% deposit and a 4.5% interest-only mortgage, a property at the average price and rent would make about £31 a month before tax after letting, repair and void costs. Rent stops covering those costs and the interest at a mortgage rate of about 4.7%. Individual properties vary widely, so test a specific deal before relying on an area average.

Rents: ONS Price Index of Private Rents, August 2026. Prices: contains HM Land Registry data © Crown copyright and database right 2026, July 2026. Both used under the Open Government Licence v3.0. Averages describe the whole local authority and individual properties vary widely. Net yields and cashflow are RealYield calculations on those averages with the assumptions stated above.

This page is for informational purposes only and does not constitute financial or investment advice. Yields shown are before tax. Always verify current figures and seek independent professional advice before making investment decisions.